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- Jan 15, 2020
- 2 min
Time to change your social media strategy?
As we know, Instagram is ever-changing and we are not only talking about the algorithm, but also about the new trends and tendencies that become more or less popular within the years or even a few months. The platform’s fashions and directions change sometimes in the most unexpected ways. In fact, even though the social media came to be as a visual platform in which pictures have always been used to communicate moods and perceptions of our every day, all of that seems to be r
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F
- Dec 30, 2019
- 2 min
Private groups on social media?
We saw users embracing a new side of social media when IG created the private profile option proving to who didn’t believe it that a lot of people - yes, even millennials - prefer privacy. Just by virtually wandering around the platform it is pretty obvious that private profiles are becoming more and more popular, embracing the so-called dark social. Public sharing is decreasing in favour of private groups and messaging features, in fact, most platforms such as Instagram are
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F
- Nov 22, 2019
- 2 min
Instagram Hiding Likes and what that means for businesses
2019 was a trial year, but 2020 is coming and Adam Mosseri, Instagram CEO, seems determined to make it a like-free year for the platform. “The idea is to de-pressurize Instagram,” he said. It isn’t unusual for social media to propose changes in the algorithm or with new features but this is going to be one of the most controversial to date. The aim is to bring the networking service into a new area made of community-building conversations and connections. In this vision, fewe
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