This week we interviewed Lauren Smith (@sorority.nutritionist) online nutrition coach that helps sorority alumni lose weight and build confidence.
“Good things come to those who work hard” is her life motto.
Let's meet her.
- Can you tell us a little bit about yourself and what you do?
I am a registered dietitian and owner of The Sorority Nutritionist! I am an online nutrition coach that helps sorority alumni lose weight and build confidence. When I graduated college and left “sorority life” at Florida State, it was a really hard adjustment for me. I had trouble learning my own identity after moving away from all my friends I made over my 4 years on campus and had to adjust to a completely different style of eating. Not to mention I personally struggled with my weight when I was in undergrad, and knew I wanted to help other women like me not only look their best, but feel amazing too.
- When did your journey start?
I’ve been a registered dietitian for a year and a half, but I definitely started this journey 6-7 years ago when I struggled with my own weight and began to pursue studying nutrition.After gaining nearly 20 pounds my freshman year of college, I was left with horrible self-confidence and felt insecure in my body. This is when I realized I had to make a change and was determined to look and feel good for the best years of my life!
- What’s the idea behind your business?
I work with women one-on-one to help them lose weight and build confidence as part of my 3-month Alumni Slim Down Program. Working with me includes teaching you how much food you need per day to lose weight while still enjoying all the foods you love (and alcoholic beverages) at the same time.
- Do you have a personal life motto?
YES!! I am a big believer of the saying “you must practice what you preach... but honestly my favorite motto is “good things come to those who work hard.” I’m really passionate about pouring my heart and soul into everything that I do, and personally believe if you want to achieve something you can do it!
- What is your main struggle in being female entrepreneurs?
Having people take you seriously, especially considering my age! Because I’m only 25 years old and own my own business, sometimes people don’t take what I do seriously and think this is just a “passion project.” In reality, I pour my heart and soul into my career every day, and have worked so hard to get to where I’m at. I also find it difficult specifically being a female nutrition entrepreneur as there is so much misinformation regarding what I do as a registered dietitian. Not to mention there are countless nutrition coaching programs online, but not as many that are specifically by a registered dietitian.
- How do you overcome it?
Knowing my worth. No matter what anyone may say or think about what I’m doing as a dietitian, I overcame self doubt my owning it and being proud of what I do. I firmly believe you have to 100% believe in yourself, your product, and your expertise to be successful. And honestly speaking, my confidence may come off intimidating to other people... but it’s this persistent belief in myself that has jump started my career and allowed me to be successful so young.
- What was your biggest professional achievement during your entrepreneur journey?
My biggest professional achievement honestly is corny... but whenever I’m able to work closely with a client and they achieve their success. Nothing feels better than getting a message from a past client on how they are crushing it on their own and feel amazing about their body/self confidence. Best feeling EVER! And it never gets old.
- What was your biggest personal achievement?
That’s such a hard question. Honestly opening up my business in the first place all while moving to a new city, adopting another dog, starting to plan a wedding and beginning another job. These past few months were such a big personal achievement for me and I’m so proud of how I’ve handled all the change while keeping my goals and values in check! Not to mention I still make time for my social life :)
- What is the greatest lesson you've learned from being an entrepreneur?
Never give up on yourself or your message. It doesn’t matter how many likes or comments you get on photos... what matters is if you believe in yourself, your message and your business.
- How do you find inspiration on an average day? Do you have any rituals?
Most days it isn’t hard for me to find inspiration as I’m a very optimistic person and honestly love what I do...
but don’t get me wrong there are some days where I start to have anxiety and feel like I’m not doing enough to be the best entrepreneur. That being said, in those moments I confide in my fiance or best friend and say exactly what I’m feeling. They help talk me down and realize that I’m exactly where I need to be. I also sometimes take a break from social media and just CHILL and watch Real Housewives. Sometimes relaxation (plus a glass of wine) is really all you need to recharge... haha!
- Who’s the female entrepreneur or leader that you admire the most and why?
WOW!! Okay this is a hard question to answer. I really admire Taylor Dilk. When I found her account, everything she posts about her own story and her self limiting beliefs completely aligns with how I felt. She is a badass business woman and definitely admire her authenticity on her account. I also really admire Libby Rothschild. She not only is a registered dietitian (which automatically gives her extra kudos because I love my profession) but also does amazing work for the other female dietitian entrepreneurs in our community that want to grow an online business.
- How do you advertise yourself as an entrepreneur?
Social media!! My business is online, so having a strong social presence online is really important to me. I also collaborate with other brands and companies that align with my beliefs to help not only promote my brand but also my message of healthy eating.
- How did social media help you to promote your business?
I don’t know where I would be without it! I always wanted a social media presence when I first studied nutrition but was too scared to take the jump because I had no idea what I was doing. Not to mention I am a perfectionist so if it didn't’ look perfect I didn’t want to post it. When I started to post a few recipes and tips in grad school, I realized that it was fun sharing my story for others online, which grew into me creating a brand around this passion. A few years later, and social media not only helps me connect to potential clients, but also food brands that I often collaborate with as part of my business!
- Do you have any advice to give to the new female entrepreneurs?
Stop caring so much about what people will think about what you do and just do it. Take action now. Don’t wait any longer. It’s never too early to begin building your brand and working towards the dreams you always wanted. The sky’s the limit. Oh- and start believing in yourself more babe!!
Thank You Lauren! Discover More at https://www.thesororitynutritionist.com